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AI Based Lead Finder · Marketing

Trucking Marketing

An AI lead finder that watches the news for trucking accidents, summarizes each one, and helps the firm decide which leads to pursue.

Industry
Legal marketing
Solution
AI lead discovery & triage
Platforms
Web, mobile
Lead triage feed with AI-scored trucking accidents and an AI summary, alongside mobile lead alerts

Operational efficiency

Finding and analyzing new leads takes far less time.

Lead quality

Faster, more accurate assessment lets the firm pursue higher-quality leads.

Scalability

Handles growing volumes of data as the business grows.

The challenge

A law firm specializing in trucking accident cases found new clients the hard way: repeatedly searching Google for recent accidents, reading the coverage and judging whether each one was worth pursuing.

The process was manual and time-consuming, and the firm wanted it automated.

Our solution

We built a web portal that shows new trucking accidents as they appear online. A scraper continuously searches for new articles.

AI then categorizes each accident and extracts the key points: what happened, the parties involved, media coverage, conflicting information and an assessment of fault. That lets the firm judge a lead’s viability in minutes.

The result

The firm’s lead identification and analysis is now automated, so its team can focus on pursuing the most valuable leads.

Key features

What we built

Client portal

One place to view and manage potential leads from new accidents.

Lead triage

An automated triage flow for quickly assessing each new accident.

Automated web scraping

Continuous searches for new articles, with no manual Googling.

AI classification

AI categorizes accidents and pulls out the critical details.

Users and roles

Secure access defined by user roles and permissions.

Technologies used

  • React Native
  • Node JS
  • My SQL
  • AWS
  • Open AI

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