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Market Research Platform · Marketing

Research Goat

An AI-driven research platform that runs video and audio interviews of up to 90 minutes and turns them into analysis automatically.

Industry
Market research
Solution
AI interviews & analysis
Platforms
Web
Live AI-led video interview with a transcript panel, beside a card of emerging themes across interviews

50% less time and cost

Conducting and analyzing interviews takes half the time and cost, so more projects get done.

30% more engagement

Participants engage more, producing richer data and more reliable results.

Deeper insight

More accurate, in-depth analysis that helps clients make better-informed decisions.

The challenge

Research Goat set out to bring AI to market research, but there was no online platform that could run research interviews and analyze them with ease.

The team needed to create projects on any topic, conduct interviews up to 90 minutes long, and analyze the results efficiently.

Our solution

We built an online platform where users create projects and invite participants to video and audio interviews.

AI makes each interview interactive and personalized, then delivers detailed analysis and insights once it ends, both for individual responses and across the whole project.

The result

Despite the challenges of real-time communication and data security, the platform met every requirement and made Research Goat’s research faster and more accurate.

Key features

What we built

Interview engine

Smooth video and audio interviews that improve interaction and data quality.

AI analysis

Detailed insight into each response and the project as a whole.

AI chatbot and knowledge base

Real-time answers and a searchable store of research data.

Project management

An intuitive way to set up and run research projects.

Automated notifications

Timely updates that keep everyone informed.

Secure data handling

Strong protection for sensitive data, in line with industry standards.

Technologies used

  • Azure AI
  • React
  • Node
  • Postgres
  • Open AI
  • WordPress

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